The initiative, aimed at offering products and services at special prices, is based on identifying items with the so-called ‘crazy tag’. ACCA president, Eva Gómez, presented the campaign, highlighting that it has become a participatory activity for customers.
This year, the campaign is incorporating bars and restaurants in Priego for the first time, offering deals on dinners, pizzas, coffees, drinks, and breakfasts. Another new feature will be a prize for the person who finds the most ‘crazy tags’ during the three days of the event.
Currently, nearly 40 establishments have confirmed their participation, a figure that could increase. The full list of participating shops and hospitality venues will be disseminated through ACCA’s communication channels. The association encourages customers to apply for the ACCA points card, as there will be special promotions linked to this loyalty system during the campaign.
