The characteristic bustle of the Feria de Nuestra Señora de la Salud in Córdoba once again becomes a stage for solidarity. Taxis in the city, in collaboration with the Reina Sofía University Hospital, are carrying a direct and vital message: 'Give life, donate organs'.
This initiative, driven by the Reina Sofía Hospital, part of the Andalusian Health Service (SAS) under the Ministry of Health, Presidency, and Emergencies, along with the Cordoban taxi sector, renews a traditional collaboration to remind citizens of the crucial importance of organ and tissue donation.
The campaign, promoted in partnership with Auttacor and Pide Taxi, turns vehicles into mobile awareness platforms during one of the city's busiest social weeks. The goal is for the donation message to reach thousands of people in a close, everyday, and visible manner, leveraging the constant presence of taxis for travel to the El Arenal fairgrounds.
“"Every taxi circulating with this slogan carries much more than a sticker: it carries a message of hope for those awaiting a transplant and recognition of the immense generosity of donor families."
“"Donation is a chain of life in which all of society can get involved, and the commitment of the taxi sector helps this call reach further, even on festive days like the Fair."
The Reina Sofía Hospital has expressed its gratitude for the involvement of the taxi community, transplant patient associations, and all individuals contributing to spreading this message. Special recognition is given to the generosity of donor families and the dedication of healthcare teams, who are fundamental pillars for donation to continue being an expression of solidarity.
