This initiative, which has already started with work on the facade of the Gran Teatro, aims to modernize how the city's cultural program is announced. Workers have been busy installing these new devices that will display the offerings of the municipal performing arts venues.

The decision to implement these digital screens stems from a contract tendered by the IMAE. The goal is to replace traditional paper supports at the Gran Teatro, the Góngora Theater, and the La Axerquía Theater. This measure responds to the need to be “more efficient, effective, and make communications more accessible to citizens.”