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Cáritas Córdoba Launches Program for Vulnerable People to Choose Their Own Clothes

The initiative, using redeemable cards, aims to dignify access to clothing at the Solemccor store.

Generic image of a digital card with a QR code in a clothing store.
IA

Generic image of a digital card with a QR code in a clothing store.

Cáritas Diocesana de Córdoba has launched a pioneering program enabling vulnerable individuals to select their own clothing using redeemable cards, promoting autonomy and dignity in accessing basic resources.

The social integration company Solemccor, associated with Cáritas Diocesana de Córdoba, has initiated the Social Delivery Program (PES). This initiative seeks to transform how clothing aid is distributed, offering a more respectful and efficient model for those in need.
The PES is part of Cáritas Española's Moda re- project, which aims to modernize and dignify social aid delivery. In Córdoba, the program is implemented through Solemccor's Moda Re- store, located at Calle Historiador Díaz del Moral, 9, in the city center, with plans for future expansion.
The program operates by issuing social delivery cards, available in physical or digital format with a QR code. These cards, managed by Cáritas Diocesana de Córdoba, allow beneficiaries to make purchases at the store with a predetermined amount, fostering a normalized and person-centered shopping experience, including the possibility of co-payment.

"This program represents a step forward in understanding social aid, as it combines efficiency, control, and proximity to people. It allows us to optimize resources, guarantee the traceability of aid, and work in a network with other entities committed to inclusion."

the manager of Solemccor
The store is supplied with good-condition second-hand clothing, donated by individuals, as well as new clothing from corporate and citizen donations. This model not only serves people with limited resources but is also open to anyone wishing to purchase garments.

"With this program, we take another step in our mission to put the person at the center. It is not just about covering a basic need, but doing so with respect, dignity, and accompaniment. Each card is an opportunity for the person to choose, decide, and regain part of their autonomy, which is essential in their inclusion process."

the director of Cáritas Diocesana de Córdoba
The PES replaces the old clothes bank and aligns with new legislation that considers second-hand clothing as waste, offering a sustainable solution. The program is open to the participation of other social entities, such as city councils or foundations, that wish to channel their aid effectively.