The event, starting at 4:30 PM, aims to boost business efficiency through artificial intelligence, offering proven commercial and business strategies. It will cover how to use tools like ChatGPT in sales processes for better results, as well as mobile work techniques.
Key AI applications such as Base44, ChatGPT, Claude, HeyGen, Gemini, Flow, SeeDance, and ElevenLabs will be showcased. The importance of integrating artificial intelligence into the business sector to improve productivity and profitability will be highlighted.
The mayor of Cádiz, José María Román, emphasized the initiative's significance for applying AI in business marketing and management, stating that "AI can provide good advice for better management" in a "highly competitive" environment.
Héctor Stezano, the event organizer, explained that BigMat proposed the initiative due to the current expansion phase in Chiclana, seeing it as "a good time to incorporate artificial intelligence into the business fabric" to enhance competitiveness. This workshop, previously held successfully in Almería, Seville, and Málaga, is part of further events planned for Chiclana.
Attendance at this workshop, targeted at the business community, is completely free. The event will also be attended by the first deputy mayor, Ana González; the municipal delegate for Economic Promotion, Manuela Pérez; and the manager of BigMat, Rafael Vela.
